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Author: Brian Forbes

Brian loves hiking , yoga and building a great marketing strategy. In other words, the really epic and gnarly stuff.  Brian honed his chops at technology shops like VMware and Intel. He began his career in the muddy oil fields of Oklahoma, and has experienced what it takes to find a gusher.

SWOT Analysis

SWOT

The SWOT model is one of the classics in the business world. Interestingly, the original developer of the SWOT tool is unknown. Most of us were initially introduced to the SWOT analysis (Strengths, Weaknesses, Opportunities and Threats) in one of our first business classes in college. Personally, I added it to the many templates that were being thrown at me […]